Margaritaville Shares Hourly Relaxation Tips Just in Time for National Relaxation Day, August 15

According to the Brain Research Institute at the American Institute of Stress, 77% of people regularly experience physical symptoms caused by stress. Margaritaville, the global lifestyle brand inspired by Jimmy Buffett, is here to help. In honor of National Relaxation Day on Tuesday, August 15, the brand is serving up an hour-by-hour agenda for ways to relax with Margaritaville, creating The Most Relaxing Day Ever.

“Margaritaville is where you go to escape the everyday and just relax,” said John Cohlan, chief executive officer of Margaritaville. “With a collection of consumer products, hotels, resorts, restaurants, a national radio station on SiriusXM® and more, Margaritaville makes it easy to celebrate National Relaxation Day on August 15th and on the other 364 days in a year.”

Below is a detailed itinerary for those in need of some R&R, with ways to de-stress and escape every hour, on the hour, while awake (assuming the average American sleeps seven hours per night):


1. 7 am

– Rise and shine with a cup of Margaritaville premium coffee. Then dress the part for The Most Relaxing Day Ever, with your favorite washed in the ocean, dried in the sun Margaritaville spirit jersey.

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